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01 / PRACTICE
Performance media.
Google and Meta at scale. Daily spend, daily optimization, seven European markets, measured by what clears.
What we run.
Direct-response campaigns built for daily decisions, not quarterly reports. We move budget where the numbers say to, and we say no to ideas the data does not back.
Funnels engineered around cash-on-delivery economics: cost per lead, contact rate, delivery rate, return rate, blended margin. Every number we optimize against ties back to what actually ships.
How we operate.
- Google Ads (Search, PMax, Demand Gen) plus Meta Ads (Advantage+, Sales objective)
- In-house creative for both static and video, shipped the same week
- Daily spend tracking, weekly account audits, monthly market reviews
- Agency accounts and MCC structure built to survive policy changes
- Pixel infrastructure, server-side tracking, deduplication built right
Who this is for.
Operators who already know what a winning offer feels like and need the media engine behind it. Founders running their own COD products who do not want to build a paid team from scratch. Networks that need agency accounts plus the team to run them.